Appear 360:

The impact of COVID-19 on sports broadcasting technology investments

 

Appear has launched a first in a series of reports, which looks at the major industry trends impacting the broadcast industry.

In this second report, Appear, in partnership with IABM, surveyed 45 sports broadcasters across the UK and US to understand more about the impact of COVID-19 on sports broadcasting technology investments.

We compare the monetary investments sports broadcasters made before and during the pandemic, how budgets were affected, the types of technologies invested in, and where technology priorities now lie for 2022.

Mockupmagasin_360 SPORT_report-2022

Download the full report